This is certainly a novel way of attracting more women in to computing!
http://www.winrumors.com/microsoft-teams-up-with-barbie-to-tempt-girls-into-computer-engineering/
Here's the "computer engineer barbie":
http://shop.mattel.com/product/index.jsp?productId=4032107
http://www.winrumors.com/microsoft-teams-up-with-barbie-to-tempt-girls-into-computer-engineering/
Here's the "computer engineer barbie":
http://shop.mattel.com/product/index.jsp?productId=4032107