DipAwayMode - ProgID atkexCom.axdata did not respond

[JDD]

System:
Win7 Pro, ASUS B35M-E motherboard, 16GB ram, one 256GB SSD and one 1-TB HDD.

I just finished doing a clean install of Win7 Pro.

After loading a few drivers, I started getting this window popping up a few min's
after a boot; see attached.

DipAwayMode - ProgID atkexCom.axdata did not respond

Is this serious?

Anyone have any idea what this is and how to handle it?

Do I need it?

Thanks!